About this event
The "Toka Ebisu" held at Goshikihama Shrine is a traditional ritual praying for business prosperity, family safety, bountiful agricultural harvests, and abundant fishing catches. Said to have been founded in 1860 (Man'en 1) by a medicine merchant from Nadacho, many people visit every year on January 10. Worshipers seek fukusasa (lucky bamboo branches) adorned with good luck charms and make wishes for business prosperity, family safety, and abundant harvests and catches. Amulets, senryobako (boxes of coins), sea bream, and other auspicious decorations are attached to the bamboo branch to pray for good fortune over the coming year. This festival is one of the important annual events rooted in Iyo City, praying for the development of the local economy and the safety of people's lives.
Source website (Japanese) ↗Venue
Goshikihama Shrine
Nadacho, Iyo, Ehime 799-3114
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