About this event
"Mama Festival 2026 in Nagano," held in Nagano City, Nagano Prefecture, is a support event for parenting mothers and families. It will be held on Saturday, November 21, 2026, at the Hokubu Sports and Recreation Park. A wealth of content for parents and children to enjoy is prepared, including a handmade market, hand-me-down flea market, picture book bazaar, kids' photo session, kids' sports day, picture book storytelling by announcers, corporate booths, and a garapon lottery. In the kids' photo session by professional photographers, you can capture expressions of your child that can only be taken now as lasting memories. In the kids' sports day, events that showcase babies' growth—such as crawling races and push-walker races—will take place, and the moment the entire venue is wrapped in warm applause is a must-see. In the market and hands-on experience booths where local favorites gather, handmade baby goods, workshops, and useful corporate booths for child-rearing will line up, creating the perfect space to refresh between parenting duties. Admission is free, but some content requires advance reservations. Those who make advance reservations also receive perks such as visitor gifts on the day of the event and LINE-exclusive coupons. It is an event sure to be the best day out for the entire family to enjoy.
Source website (Japanese) ↗Venue
Hokubu Sports and Recreation Park
Hokubu Sports and Recreation Park Indoor Gymnasium, 1981-1 Sansai, Nagano, Nagano 381-0081
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